Utrace Hub is an L4 (Level 4) cloud solution for end-to-end product serialization management.
Mandatory serialization of goods
Serialization is the marking of products with unique serial numbers encoded in the form of machine-readable matrix codes. These codes allow one to track the products throughout an entire supply chain (from production, through distribution, and to selling to customers at the point of sale). Serialization helps prevent counterfeiting as it allows one to identify every product – the scanning of the codes reveals such information as a product's unique serial number, shelf life, batch number and logistic route.
By 2024, serialization will become mandatory for all consumer goods on the Russian market under the national digital marking program. The Russian market players will be obliged to register a product at each stage of its route, so that the product could be tracked from the manufacturer, throughout the logistic chain, and till the point of sale. To cope with this task, one needs special track & trace software. We have developed Utrace in order to help manufacturers, importers, distributors and retailers successfully transfer serialization data to the relevant state systems.
Our team consists of experts not only in technologies, but also in business processes in the pharmaceutical, food and light industries. We are well aware of the typical warehouse and logistic workflows, and we understand in-depth how retail and distribution work. We use trusted methodologies of serialization projects, proven workflows and ready-to-use integration schemes. We will help you understand the Russian legislation and find the optimum way to implement serialization for your products on the Russian market.